Big in Japan

Background

Our developer programs have been designed by and for developers just like you.  Our core team has been building applications for years and recently we built and distributed the award winning and popular ShopSavvy application for Android.  As a result we negotiated distribution, promotion and sponsorship agreements with more than a dozen carriers, handset manufacturers and brands.  Along the way we have built relationships with major agencies and brands including WPP, Omnicom and Visa.  As a result of these relationships our partners began introducing us to developers who needed advice, technical assistance and business muscle to help them get their applications ready for prime time.  The goal of our programs are to help developers reach more consumers and increase monetization of their applications.

Program

Our primary developer program is very simple.  To start, we allow each developer to keep 100% of revenue generate through the sale of their application.  While we can drive additional incremental application sales, we believe the real upside for developers is to leverage our relationships with carriers and advertisers to distribute and monetize their application.  These additional revenues are split equally between the developer and Big in Japan.

Framework

Generating revenue from application requires that both consumers and advertisers trust the developer.  Big in Japan’s systematic approach provides a framework that ensures this trust:

• Clear and concise code of conduct and set of ethics.
• Assurance of data security.
  • Prevention of illegal or improper collection or sale of user data.
  • Prevention of inadvertent exposure of user data.
• Assurance of standard minimum level of application quality.
  • Consistent user experience.
  • Assurance of good technical design (e.g. battery preservation)
• Dependability of backend platform (servers, bandwidth, load balancing)
• Financial viability of developer (stable legal entity with which to do business)
• Standardized terms and conditions as well as privacy policies.
• Regular, but stable new release and update process and schedule.

Revenue Sources

The best-kept secret in the mobile application business is the fact that most revenue is completely unrelated to the sale of the actual application.  Our team can help developers:

• Identify advertisers and sponsors.
• Negotiate of advertising revenue agreements.
• Identify and negotiate alternative sources of revenue.
• Identify of distribution partners (carriers and handset makers).
• Negotiate of distribution agreements.

Development Assistance

It is rare that developers are experts in all aspects of business.  Our team can help developers:

• Trademark and copyright applications.
• Patent application to protect the technology.
• Provide access to scores of beta testers and additional resources.
• Provide access to real world, on staff, developers with experience with Android, iPhone, RIM, Windows Mobile and other mobile platforms.